My Books

Although there’s a popular notion of creative insights arriving like a bolt out of the blue, my proposal is that creativity has nothing to do with chance or luck. Creativity is a skill. We don’t have to wait for lightning to strike. Once we understand the best way to cultivate it, we can make predictions, improvements and make it actionable.

We’re interested in a definition that explains creativity as the act of creation, not only an ideation phase, but an implementation phase as well.

We often take the benefits technology brings into our lives for granted. Think about it: Email lets us instantly connect with millions of people with nothing more than a few keystrokes and the press of a button.

So don’t you find it a little odd that despite our familiarity with such an extraordinary tool, most of us have never received training or advice on how to get the best results from it?

Think about it: Most people have NEVER taken five minutes to learn how to get the most out of emailing.

It gets worse: most people don’t even realize the importance of crafting a powerful message.

Using the very same techniques found in this short book, I have been able to connect with famous writers, CEOs, poets, and scholars; designers, musicians, filmmakers, mayors and more.

I had no prior connections to these people, and I don’t have any extraordinary skills. I just follow the very simple system that I’ve outlined in this book.

I’m not promising the world here, but I can assure you that I will deliver a step-by-step strategy that you can implement immediately. And by immediately I mean today.